Pricing
Pay for what you use. EU-hosted, GDPR-native.
Starter
For small teams getting started
€468 billed annually
No credit card required
- 200 conversations/month
- 100 AI conversations/month
- 1,000 contacts
- 2 team members
- 1 WhatsApp number
- Unified inbox (WhatsApp, Instagram, Facebook, email)
- All integrations (Shopify, Stripe, Klaviyo)
- Chat widget, QR codes & CSAT surveys
- Broadcast messaging & customer segments
Growth
For growing businesses
€2868 billed annually
No credit card required
Everything in Starter, plus:
- 5,000 conversations/month
- 500 AI conversations/month
- 10,000 contacts
- 7 team members
- Workflow automation (visual flow builder)
- Template A/B testing
- API & webhooks
- Priority support
Enterprise
For large organizations & compliance needs
From €899/month
Everything in Growth, plus:
- Unlimited conversations
- Unlimited contacts
- Unlimited team members
- Multiple WhatsApp numbers
- Custom integrations
- DPA + SLA
- Dedicated Customer Success Manager
- Volume pricing
Compare plans
Volume & limits
Conversations / monthA unique customer interaction within a 24-hour window. All inbound + outbound messages exchanged in that window count as one conversation.
Starter
Growth
Enterprise
AI conversations / monthConversations handled by Tyra's AI agent without human escalation.
Starter
Growth
Enterprise
Contacts
Starter
Growth
Enterprise
Team members
Starter
Growth
Enterprise
WhatsApp numbers
Starter
Growth
Enterprise
Additional conversations: €0.45 each on Starter, €0.04 on Growth, volume pricing on Enterprise.
Inbox & messaging
Unified inbox (WhatsApp, Instagram, Facebook, email)
Starter
Growth
Enterprise
Message templates
Starter
Growth
Enterprise
Chat widget
Starter
Growth
Enterprise
QR codes
Starter
Growth
Enterprise
CSAT surveys
Starter
Growth
Enterprise
Template A/B testing
Starter
Growth
Enterprise
Marketing & automation
Broadcast messaging
Starter
Growth
Enterprise
Customer segments
Starter
Growth
Enterprise
Workflow automationVisual flow builder for triggered messages and multi-step automations.
Starter
Growth
Enterprise
Integrations & developer
Shopify
Starter
Growth
Enterprise
Stripe
Starter
Growth
Enterprise
Klaviyo
Starter
Growth
Enterprise
App marketplaceConnect to Shopify, Stripe, Klaviyo, and other tools we've built. Free during v1.
Starter
Growth
Enterprise
API & webhooks
Starter
Growth
Enterprise
Custom integrations
Starter
Growth
Enterprise
Security, compliance & support
EU-hosted (GDPR-native)
Starter
Growth
Enterprise
Roles & permissions
Starter
Growth
Enterprise
Support
Starter
Growth
Enterprise
DPA + signed agreementsData Processing Agreement — required for GDPR compliance in B2B contracts.
Starter
Growth
Enterprise
Not sure which plan fits?
Frequently asked questions
What counts as a conversation?
A conversation is a unique customer interaction within a 24-hour window. All messages exchanged between you and a customer in that window count as one conversation, regardless of how many messages are sent.
What happens when I exceed my conversation limit?
You won't be cut off. Additional conversations are charged at €0.45 each on Starter and €0.04 on Growth. You'll see usage in your dashboard so there are no surprises.
Can I change plans at any time?
Yes. Upgrade instantly, downgrade at the end of your billing period. No lock-in contracts on Starter and Growth.
Is there a free trial?
Yes — every plan starts with a 14-day free trial. No credit card required.
Where is my data stored?
All data is stored in the EU on GDPR-compliant infrastructure. We never transfer data outside the European Economic Area.
How long does WhatsApp Business API setup take?
Most businesses are live within 24 hours. We handle the Meta Business verification and number registration for you.
Do you charge for WhatsApp message fees?
Meta charges per-conversation fees for WhatsApp Business API messages. These are passed through at cost — Tyra does not add a markup. Your Tyra plan covers the platform, inbox, automations, and integrations.
What integrations are included?
All plans include Shopify, Stripe, and Klaviyo integrations plus access to our app marketplace. Growth and Enterprise plans add API & webhooks for custom integrations.